diff --git a/cron/cron.go b/cron/cron.go
index b808b36..035a505 100644
--- a/cron/cron.go
+++ b/cron/cron.go
@@ -21,11 +21,11 @@ type Config struct {
 
 func Attach(c *cron.Cron, cfg Config) {
 	h := &handler{
-		since:      time.Now(),
-		serverRepo: cfg.ServerRepo,
-		tribeRepo:  cfg.TribeRepo,
-		discord:    cfg.Discord,
-		api:        cfg.API,
+		lastEnnobledAt: make(map[string]time.Time),
+		serverRepo:     cfg.ServerRepo,
+		tribeRepo:      cfg.TribeRepo,
+		discord:        cfg.Discord,
+		api:            cfg.API,
 	}
 	c.AddFunc("@every 1m", h.checkLastEnnoblements)
 }
diff --git a/cron/ennoblements.go b/cron/ennoblements.go
index 7afa8b6..e934b7d 100644
--- a/cron/ennoblements.go
+++ b/cron/ennoblements.go
@@ -1,9 +1,19 @@
 package cron
 
-import shared_models "github.com/tribalwarshelp/shared/models"
+import (
+	shared_models "github.com/tribalwarshelp/shared/models"
+)
 
 type ennoblements []*shared_models.Ennoblement
 
+func (e ennoblements) getLastEnnoblement() *shared_models.Ennoblement {
+	length := len(e)
+	if length <= 0 {
+		return nil
+	}
+	return e[length-1]
+}
+
 func (e ennoblements) tribeLostVillages(tribeID int) ennoblements {
 	filtered := ennoblements{}
 	for _, ennoblement := range e {
diff --git a/cron/handler.go b/cron/handler.go
index bef28a7..555e4b2 100644
--- a/cron/handler.go
+++ b/cron/handler.go
@@ -15,11 +15,11 @@ import (
 )
 
 type handler struct {
-	since      time.Time
-	serverRepo server.Repository
-	tribeRepo  tribe.Repository
-	discord    *discord.Session
-	api        *sdk.SDK
+	lastEnnobledAt map[string]time.Time
+	serverRepo     server.Repository
+	tribeRepo      tribe.Repository
+	discord        *discord.Session
+	api            *sdk.SDK
 }
 
 func (h *handler) loadEnnoblements(worlds []string) map[string]ennoblements {
@@ -41,7 +41,19 @@ func (h *handler) loadEnnoblements(worlds []string) map[string]ennoblements {
 			log.Printf("%s: %s", w, err.Error())
 			continue
 		}
-		m[w] = filterEnnoblements(es, h.since)
+
+		lastEnnobledAt, ok := h.lastEnnobledAt[w]
+		if !ok {
+			lastEnnobledAt = time.Now()
+		}
+
+		m[w] = filterEnnoblements(es, lastEnnobledAt)
+
+		lastEnnoblement := m[w].getLastEnnoblement()
+		if lastEnnoblement != nil {
+			lastEnnobledAt = lastEnnoblement.EnnobledAt.In(time.UTC)
+		}
+		h.lastEnnobledAt[w] = lastEnnobledAt
 	}
 
 	return m
@@ -90,16 +102,15 @@ func (h *handler) checkLastEnnoblements() {
 
 	langVersions := h.loadLangVersions(worlds)
 
-	data := h.loadEnnoblements(worlds)
-	h.since = time.Now()
-	log.Println("checkLastEnnoblements: loaded ennoblements from", len(data), "tribalwars servers")
+	ennoblements := h.loadEnnoblements(worlds)
+	log.Println("checkLastEnnoblements: loaded ennoblements from", len(ennoblements), "tribalwars servers")
 
 	for _, server := range servers {
 		if server.ConqueredVillagesChannelID == "" && server.LostVillagesChannelID == "" {
 			continue
 		}
 		for _, tribe := range server.Tribes {
-			es, ok := data[tribe.World]
+			es, ok := ennoblements[tribe.World]
 			langVersion, ok2 := langVersions[utils.LanguageCodeFromWorldName(tribe.World)]
 			if ok && ok2 {
 				if server.LostVillagesChannelID != "" {
@@ -112,7 +123,6 @@ func (h *handler) checkLastEnnoblements() {
 							host:        langVersion.Host,
 							world:       tribe.World,
 							ennoblement: ennoblement,
-							timezone:    langVersion.Timezone,
 						}
 						msgData := newMessageData(newMsgDataConfig)
 						h.discord.SendEmbed(server.LostVillagesChannelID,
@@ -135,7 +145,6 @@ func (h *handler) checkLastEnnoblements() {
 							host:        langVersion.Host,
 							world:       tribe.World,
 							ennoblement: ennoblement,
-							timezone:    langVersion.Timezone,
 						}
 						msgData := newMessageData(newMsgDataConfig)
 						h.discord.SendEmbed(server.ConqueredVillagesChannelID,
diff --git a/cron/helpers.go b/cron/helpers.go
index 96b5f8b..c7c74bf 100644
--- a/cron/helpers.go
+++ b/cron/helpers.go
@@ -29,8 +29,8 @@ func isVillageNil(village *shared_models.Village) bool {
 	return village == nil
 }
 
-func formatDateOfConquest(loc *time.Location, t time.Time) string {
-	return t.In(loc).Format(time.RFC3339)
+func formatDateOfConquest(t time.Time) string {
+	return t.Format(time.RFC3339)
 }
 
 func getLocation(timezone string) *time.Location {
diff --git a/cron/message.go b/cron/message.go
index 12a4c46..cb621b3 100644
--- a/cron/message.go
+++ b/cron/message.go
@@ -32,12 +32,11 @@ type newMessageDataConfig struct {
 	host        string
 	world       string
 	ennoblement *shared_models.Ennoblement
-	timezone    string
 }
 
 func newMessageData(cfg newMessageDataConfig) messageData {
 	data := messageData{
-		date:             formatDateOfConquest(getLocation(cfg.timezone), cfg.ennoblement.EnnobledAt),
+		date:             formatDateOfConquest(cfg.ennoblement.EnnobledAt),
 		world:            cfg.world,
 		village:          "-",
 		oldOwnerName:     "-",