diff --git a/cron/handler.go b/cron/handler.go
index 73c5085..d5e1589 100644
--- a/cron/handler.go
+++ b/cron/handler.go
@@ -225,7 +225,7 @@ func (h *handler) checkEnnoblements() {
 			title := localizer.MustLocalize(&i18n.LocalizeConfig{
 				MessageID: message.CronLostVillagesTitle,
 			})
-			conqueredVillagesBldr.SetName(title)
+			lostVillagesBldr.SetName(title)
 			go h.discord.SendEmbed(g.LostVillagesChannelID,
 				discord.
 					NewEmbed().
diff --git a/discord/observations.go b/discord/observations.go
index 605519d..0906eec 100644
--- a/discord/observations.go
+++ b/discord/observations.go
@@ -810,12 +810,10 @@ func (hndlr *hndlrObservations) execute(ctx *commandCtx, m *discordgo.MessageCre
 				BuildLink(tag, tribeURL)))
 		}
 	}
-	title := ctx.localizer.MustLocalize(&i18n.LocalizeConfig{
-		MessageID: message.ObservationsTitle,
-	})
-	bldr.SetName(title)
 	hndlr.SendEmbed(m.ChannelID, NewEmbed().
-		SetTitle(title).
+		SetTitle(ctx.localizer.MustLocalize(&i18n.LocalizeConfig{
+			MessageID: message.ObservationsTitle,
+		})).
 		SetFields(bldr.ToMessageEmbedFields()))
 }
 
diff --git a/message/helpers.go b/message/helpers.go
deleted file mode 100644
index 250a02b..0000000
--- a/message/helpers.go
+++ /dev/null
@@ -1,12 +0,0 @@
-package message
-
-import "github.com/nicksnyder/go-i18n/v2/i18n"
-
-func FallbackMsg(id string, msg string) *i18n.Message {
-	return &i18n.Message{
-		ID:    id,
-		One:   msg,
-		Many:  msg,
-		Other: msg,
-	}
-}